Press Releases

Viscira’s 3D Medical Animation Capabilities Showcased by The Foundry

Viscira®, a leading provider of interactive, new-media communication and technology solutions for the life sciences industry, is featured in a new client testimonial video launched by The Foundry. The video was recently unveiled alongside the company’s re-branded website.

The piece promotes the key features and benefits of MODO, a 3D modeling, painting, animation and rendering software solution, and includes an interview with Hagop (Kane) Kaneboughazian, Viscira’s Vice President of Animation, as well as samples of Viscira’s industry-leading 3D animation work.

(Click here to view the full interview) 

“We created this video to showcase the many ways that MODO is used to create amazing visuals in a wide range of industries, “explained Bill Collis, CEO of The Foundry. “Viscira is a particularly interesting example of a MODO client and we are thrilled to highlight their work. The incredibly high quality and striking 3D medical animation they are creating is a testament to both the creative talent at Viscira and the innovative MODO toolsets.”

The animation team at Viscira has delivered hundreds of programs since the company’s inception in 2007, and is continually raising the bar for medical animation production. Viscira’s animations are deployed via a variety of channels including iPad, web, conventions and broadcast. The company also delivers fully interactive, stereoscopic, and augmented reality versions of these animations.

The artists at Viscira come from a wide range of backgrounds. Many are veterans from the film industry who have worked on movies that include Antz, Jimmy Neutron and Alice in Wonderland. Their experience includes prior work at leading film production and visual effects companies like Pixar and Lucasfilm.

Viscira’s 3D animations can be customized for healthcare professionals, as well as for patients. In addition to Viscira’s in-house 3D team, multiple functions contribute to the company’s award winning animations including medical writers, concept artists, storyboard artists and motion graphics developers.

Viscira’s next-generation 3D animations are just one of many new-media solutions and software products the company offers, which range from a robust online speaker portal (OSP) platform to dynamic enhanced video presentation modules, and from interactive medical case study programs to high-impact sales and educational applications for the iPad.

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Viscira® Named One of the Top 100 Fastest-Growing Private Companies in Bay Area

Viscira, a leading provider of interactive and new-media communication and technology solutions for the life sciences industry, was recently ranked #51 by the San Francisco Business Times on its annual list of the Top 100 Fastest-Growing Private Companies. The list ranks privately owned Bay Area-based companies by revenue growth from 2010 to 2012.

From 2010 to 2012, Viscira revenue grew 146 percent. This exceptional growth has been driven by increasing demand across the company’s entire portfolio of interactive solutions and software products, including its online speaker portal (OSP) and interactive presentation builder (IPB) platforms, 3D mechanism of action animations, and KOL video presentation modules. The company also saw demand for its distinctive sales and educational applications for the iPad and other mobile devices grow significantly over the period.

Viscira’s President & CEO, Dave Gulezian, was pleased. “This is another great recognition for the talented team we have at Viscira,” he said. “Considering the vast number of technology start-ups and small, private companies based here in the Bay Area, we appreciate being recognized as one of the fastest growing.”

The San Francisco Business Times unveiled the list on October 18, 2013 in its Fast 100 special issue. To learn more about the list, visit the San Francisco Business Times.

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Viscira® Makes the Inc. 500/5000 List of America’s Fastest-Growing Private Companies for the Second Year in a Row

Viscira, a leading provider of interactive and new-media communication and technology solutions for the life sciences industry, recently learned that it was again named to Inc. Magazine’s annual 500/5000 list. This is the second consecutive year that Viscira was included in this exclusive ranking of the nation’s fastest-growing private companies.

The Inc. list represents the most comprehensive look at a critically important segment of the economy - America’s independent entrepreneurs.  Viscira joins a prestigious group of other outstanding companies that have been previously featured on this list, including Intuit, Microsoft, Zappos, Jamba Juice, Patagonia and Oracle.

With literally thousands of entries from all 50 states, a ranking on the Inc. 500/5000 list is an honor for any private company. In fact, inclusion on the Inc. 5000 was harder this year than ever in history. During the evaluation period, Viscira achieved an impressive 3-year growth rate of 107% while continuing to maintain profitability.

Viscira’s President & CEO, Dave Gulezian, was pleased to hear the news. “This is a nice recognition for the very talented staff we have at Viscira as a result of their ongoing hard work and innovation,” he said. “As companies grow in scale it becomes more challenging to stay on this list, so we’re happy about this achievement,” adds Gulezian.

In addition to Viscira’s impressive revenue growth over this three-year period, the company added several major life science clients, released successful new products, added key staff in important functional areas such as software development, developed strategic partnerships, and expanded their global business, among many other achievements. 

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Viscira® Enhances Veeva iRep with its Version 2.0 vDetail Solution

Viscira, a leading provider of interactive, new-media communication and technology solutions for the life sciences industry, today announced the release of its Version 2.0 vDetail solution. With multiple features, this interactive selling tool adds new, dynamic content options for use with Veeva iRep, the Apple iPad application that combines the power of Veeva CRM with closed loop marketing (CLM). This enables sales reps using iRep to deliver even more engaging and impactful content to increase meeting effectiveness.

Viscira has developed a solution that cohesively integrates rich, immersive content and unique interactivity into Veeva iRep. These dynamic content modules include high-fidelity 3D animations with real-time 3D content, next-generation video with sophisticated motion graphics treatments, interactive patient case builder applications, and interactive gaming components.

“Viscira is taking interactive content to the next level from a creative perspective, all fully leverageable within Veeva iRep ” explains Dave Gulezian, President and CEO of Viscira. “Customers have asked for new ways to maximize customer engagements and further differentiate themselves in the market. Our new vDetail solution enables them to deliver key brand and educational messages in more impactful ways while continuing to fully leverage iRep’s advanced capabilities.”

“Viscira’s vDetail is a great example of innovation by one of our Veeva Web partners, whose solution works seamlessly with Veeva iRep,” said Tim Murphy, Director of Multichannel Marketing at Veeva Systems. “Viscira’s solution delivers high impact content using iRep, further enhancing sales interactions through multichannel CLM.”

Viscira’s vDetail is yet another example of how Viscira is capitalizing on the growing trend of tablet usage by physicians, patients and life sciences companies. The company continues to see strong demand for its distinctive mobile apps, and will continue to fully leverage its software development expertise and unique production capabilities to make further advancements in this area.

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