Viscira® Selected as a Winner in the 34th Annual Telly Awards
- Category: Press Releases
- Published: Wednesday, 15 May 2013 10:40
The Telly Awards has named Viscira as a Bronze winner in the 34th Annual Telly Awards for the video entitled “Living with Type 2 Diabetes: A Teen’s Journey”. With nearly 11,000 entries from all 50 states and numerous countries, this is an honor for Viscira and its client.
The online video was created for Eli Lilly and allows viewers to take a journey through the eyes of a teenager named Carlos who is learning to manage his Type 2 diabetes. It effectively integrates on-location video footage with 2D character animation, motion graphics and other creative elements to maximize storytelling impact. The video became the most viewed piece of media on the Lilly Health Channel on YouTube over an extended period of months.
The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition.
“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “Viscira’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”
Viscira's Director of Motion Graphics, Eric duPlessis, was very pleased. "This is a great acknowledgement and nice recognition for our team given their hard work and innovation in the video production area. We are really happy with how the piece turned out and glad it has been a very effective educational tool for our Lilly client,” duPlessis said.