Press Releases

Viscira® Makes the Inc. 500/5000 List of America’s Fastest-Growing Private Companies for the Second Year in a Row

Viscira, a leading provider of interactive and new-media communication and technology solutions for the life sciences industry, recently learned that it was again named to Inc. Magazine’s annual 500/5000 list. This is the second consecutive year that Viscira was included in this exclusive ranking of the nation’s fastest-growing private companies.

The Inc. list represents the most comprehensive look at a critically important segment of the economy - America’s independent entrepreneurs.  Viscira joins a prestigious group of other outstanding companies that have been previously featured on this list, including Intuit, Microsoft, Zappos, Jamba Juice, Patagonia and Oracle.

With literally thousands of entries from all 50 states, a ranking on the Inc. 500/5000 list is an honor for any private company. In fact, inclusion on the Inc. 5000 was harder this year than ever in history. During the evaluation period, Viscira achieved an impressive 3-year growth rate of 107% while continuing to maintain profitability.

Viscira’s President & CEO, Dave Gulezian, was pleased to hear the news. “This is a nice recognition for the very talented staff we have at Viscira as a result of their ongoing hard work and innovation,” he said. “As companies grow in scale it becomes more challenging to stay on this list, so we’re happy about this achievement,” adds Gulezian.

In addition to Viscira’s impressive revenue growth over this three-year period, the company added several major life science clients, released successful new products, added key staff in important functional areas such as software development, developed strategic partnerships, and expanded their global business, among many other achievements. 

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Viscira® Enhances Veeva iRep with its Version 2.0 vDetail Solution

Viscira, a leading provider of interactive, new-media communication and technology solutions for the life sciences industry, today announced the release of its Version 2.0 vDetail solution. With multiple features, this interactive selling tool adds new, dynamic content options for use with Veeva iRep, the Apple iPad application that combines the power of Veeva CRM with closed loop marketing (CLM). This enables sales reps using iRep to deliver even more engaging and impactful content to increase meeting effectiveness.

Viscira has developed a solution that cohesively integrates rich, immersive content and unique interactivity into Veeva iRep. These dynamic content modules include high-fidelity 3D animations with real-time 3D content, next-generation video with sophisticated motion graphics treatments, interactive patient case builder applications, and interactive gaming components.

“Viscira is taking interactive content to the next level from a creative perspective, all fully leverageable within Veeva iRep ” explains Dave Gulezian, President and CEO of Viscira. “Customers have asked for new ways to maximize customer engagements and further differentiate themselves in the market. Our new vDetail solution enables them to deliver key brand and educational messages in more impactful ways while continuing to fully leverage iRep’s advanced capabilities.”

“Viscira’s vDetail is a great example of innovation by one of our Veeva Web partners, whose solution works seamlessly with Veeva iRep,” said Tim Murphy, Director of Multichannel Marketing at Veeva Systems. “Viscira’s solution delivers high impact content using iRep, further enhancing sales interactions through multichannel CLM.”

Viscira’s vDetail is yet another example of how Viscira is capitalizing on the growing trend of tablet usage by physicians, patients and life sciences companies. The company continues to see strong demand for its distinctive mobile apps, and will continue to fully leverage its software development expertise and unique production capabilities to make further advancements in this area.

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Viscira® Showcases Digital Innovation in Healthcare Marketing at Apple®

Displaying work at the intersection of science, art, and technology, Viscira excited and inspired the crowd at Apple’s flagship retail store in San Francisco’s Union Square last Thursday, June 13. While highlighting Viscira’s broad and cutting-edge digital capabilities, the presentation primarily focused on how the company is taking iPad development to the next level with its distinctive apps for education and marketing within the life sciences industry.

Viscira, a leading provider of interactive, new-media solutions and software products, effectively demonstrated how dynamic content like high-fidelity 3D animation, next-generation video, engaging motion graphics, and robust interactivity—including gaming elements—can be brought together in unique ways on the iPad to better communicate key product and educational messages. 

The event was well attended by a diverse audience that included pharmaceutical and biotech marketing managers, agency partners, members of the press, tech enthusiasts, job seekers, and curious bystanders. Apple representatives were also pleased with the event and expressed their interest in future opportunities with Viscira.

“We were very happy with how the evening turned out, and appreciated the opportunity Apple gave us to showcase some of our work,” said Noël Ashekian, Marketing Communications Manager of Viscira. 

“It was energizing to see so many people engaged and interested in our presentation and the demonstrations we shared,” explained Dave Gulezian, President & CEO of Viscira. “We are truly elevating iPad development and delivering distinctive apps that stand apart in the industry. Viscira is continually pushing the boundaries around what is possible on the iPad and other tablets to make these devices as effective as possible for our clients.”

Viscira is uniquely positioned to capitalize on the continuing trend of iPad and mobile device usage by health care professionals, patients, and life science companies. The company’s ability to seamlessly integrate multiple media types and interactive elements, using its diverse array of skill sets, enables it to deliver engaging apps that truly leverage the device potential and have lasting impact.

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Viscira® Selected as a Winner in the 34th Annual Telly Awards

The Telly Awards has named Viscira as a Bronze winner in the 34th Annual Telly Awards for the video entitled “Living with Type 2 Diabetes: A Teen’s Journey”. With nearly 11,000 entries from all 50 states and numerous countries, this is an honor for Viscira and its client.

The online video was created for Eli Lilly and allows viewers to take a journey through the eyes of a teenager named Carlos who is learning to manage his Type 2 diabetes. It effectively integrates on-location video footage with 2D character animation, motion graphics and other creative elements to maximize storytelling impact. The video became the most viewed piece of media on the Lilly Health Channel on YouTube over an extended period of months.

The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “Viscira’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

Viscira's Director of Motion Graphics, Eric duPlessis, was very pleased. "This is a great acknowledgement and nice recognition for our team given their hard work and innovation in the video production area. We are really happy with how the piece turned out and glad it has been a very effective educational tool for our Lilly client,” duPlessis said.

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