Viscira®,a leading provider of interactive, new-media communication and technology solutions for the life sciences industry, is proud to announce that Kimberly Davis-Wells has rejoined the company as its new Vice President of Client Services. Davis-Wells will be responsible for leading Viscira’s account management and medical content functions, providing oversight for digital strategy development and tactical program execution across the company’s diverse base of domestic and international clients. She will also collaborate with the other members of the Viscira executive team to help shape strategic direction for the company and contribute to new product development efforts.
Kimberly brings a wealth of relevant industry experience to the position, including a previous role at Viscira as a Director of Account Management. She has also held senior-level account management positions at pharmaceutical marketing and digital agencies, including Havas Worldwide, Kane & Finkel, and Publicis Modem. Overall, Kimberly has more than 15 years of experience building major brands and delivering award-winning digital and marketing programs for top-tier life science companies such as Genentech, Amgen, AbbVie, and Pfizer.
Kimberly commented, "I'm thrilled to rejoin the Viscira team and am very excited about the level of technology leadership and creative thinking happening within the company. I’m looking forward to further enhancing Viscira’s client services function to build even deeper relationships with our clients as their preferred strategic technology partner and digital agency of record."
Dave Gulezian, President and CEO of Viscira said, “We are very happy to welcome Kimberly back to the Viscira family. She is an extremely talented pharma marketing professional and manager who is highly regarded by clients across the industry. I’m confident that Kimberly will help strengthen our leadership position within the digital space as we continue to innovate and provide additional value for our clients.”